From reelto posted

Ten steps from a reel going viral to a video on Instagram. Each one is a job you can see, retry and cost on its own.

  1. 1

    Discover

    Apify

    Runs on the hashtags and creators you watch and brings the reels into your Reel Library.

  2. 2

    Score and tier

    Built in

    Each reel gets a score from how far it beat the creator’s normal reach, how fast it is gaining views and how people engage. Tier 1 is the top 10 % of the last 14 days, with a score of at least 40.

  3. 3

    Pick

    You or an agent

    Approve a reel for commentary, or give a topic for a straight-to-camera video or a carousel. Topics can be suggested from your creator’s persona.

  4. 4

    Script

    OpenAI

    The hot take comes in the first two seconds, then why, then what to do instead, in your creator’s voice and inside her persona rules.

  5. 5

    Voice and timing

    ElevenLabs through fal.ai

    One consistent AI voice, plus word-level timings that drive the captions.

  6. 6

    Lip-synced video

    Kling AI Avatar through fal.ai

    Your creator says the script, built from her reference image with her identity lock on every prompt.

  7. 7

    Compose

    ffmpeg

    Clip, face cam, title box and burned-in captions come together in a 9:16 video, the same layout on every post.

  8. 8

    Review

    You

    Watch it, edit the title and caption, regenerate a single step or reject it. A checklist keeps the review consistent.

  9. 9

    Schedule and publish

    Instagram API

    Posts go into your time slots and out with Instagram’s official AI label. Failures retry on their own, and a guard stops double posts.

  10. 10

    Track

    Instagram insights

    Views, followers and post metrics sync back to the dashboard, next to what each post cost and earned.

See every step

The Pipeline screen shows each run with its status, attempts, errors and cost. If one step fails, you retry that step, not the whole video.

Screenshot of the Pipeline screen, listing runs with their steps, status and cost
Screenshot of the Costs screen, with spend by provider and a ledger of paid calls

Know the cost

Every paid call is reserved against your daily limit before it runs and logged with its real price, so each video shows its own total.